A million without a penny is not a million.  A story about the croissants of our time

A million without a penny is not a million. A story about the croissants of our time

In April, the attention of a wide audience was drawn to little-known people in Poland Bernard Arnault – The emperor of worthless people. The reason was hopelessly prosaic – he was added and it happened that he just became the richest man in the world. This is a good start to tackle the myth about croissants of our time.

Who is Bernard Arnault?

Monsieur Arnault, 73, a French citizen, owns almost half of the group’s shares with his family. LVMH , whose market value reached 0.5 trillion dollars at the end of April. It is the first behemoth of such a large-value company from Europe. So it was declared to have assets exceeding $200 billion. is Bernard Arnault who is currently (temporarily) the richest man in the world. In times of anti-equality, his field of business is unabashed luxury. Over the years, she has been buying fine yarn companies and the offerings of everything are not for ordinary people. He has already collected 75 of them at LVHM.

Among them Moët et Chandon, Dom Pérignon, Hennessy, Louis Vuitton, Fendi, Kenzo, Christian Dior, Givenchy, Tiffany, Bulgari, and to sweeten the little ones – Sephora. The recent rise in the share price of his empire is due to a series of purchases made by millions of wealthy Chinese and the awakening of Americans and Europeans from Covid consumer fatigue. It’s going to hell because most of us look with our eyes to see today’s prices of essential goods for life, but it is so inflation they prey on the poor and it is difficult to touch the rich.

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