Marc Ter Stegen remains a member of the CUPRA Tribe (Partner-News)

The successful partnership continues: CUPRA has extended its partnership with German professional footballer Marc ter Stegen, goalkeeper of FC Barcelona and member of the CUPRA Tribe since the beginning, for at least three more years. This commitment of loyalty from both parties comes at an important time for the performance brand, as the year 2024 is important for CUPRA: the brand will bring four new electric models to market in the coming months.

CUPRA x Marc ter Stegen: Started in 2020

The German national player will continue to represent the values ​​of the brand as a global ambassador of CUPRA over the next three years and increase its worldwide awareness – just like in previous years: Marc ter Stegen became a Member of the CUPRA Tribe for the first time in 2020, months a few days after his club FC Barcelona announced its partnership with CUPRA as its official automotive and mobility partner.

“I am proud to continue being the international ambassador of CUPRA. Since 2020, we have created a very special time where I have had the opportunity and pleasure to drive all the cars produced so far. We all share a deep connection and passion for our unique city: Barcelona.said Marc ter Stegen. “It will be special to start a new page together in 2024 when CUPRA launches its most powerful electric product to date. Together we will continue to inspire the world from Barcelona.”

Marc ter Stegen perfectly embodies the spirit of the CUPRA challenger. His charming personality and talent earned the 31-year-old the second-captain position at FC Barcelona. In addition, his experience and world-class performance on the field has made him an important leader in the team. With his disruptive attitude, the German perfectly embodies the values ​​of CUPRA and the brand’s ambition to push the limits and always aim for victory. But the world-class goalkeeper’s connection to the city of Barcelona goes beyond the club: Marc ter Stegen regularly participates in cultural, social and sporting events and thus represents the international and diverse spirit of the Catalan capital.

16 titles in ten years with FC Barcelona

With his amazing football career and unique style of play, Marc ter Stegen is one of the most successful goalkeepers in the history of FC Barcelona. The specialist, who is currently celebrating his tenth season with the club, has already won 16 titles with Barca, including the UEFA Champions League in 2015 as well as the Spanish championship five times and the Copa del Rey just twice. Marc ter Stegen also played for the German national team 40 times – in 2017 he won the Confederations Cup with the DFB team.

“The CUPRA tribe is a group of people who, like the brand itself, challenge the status quo and are not afraid to take the necessary risks to win”Says Ignacio Prieto, CUPRA Chief Brand Officer. “Marc ter Stegen was one of the first members of that tribe and we are delighted to continue working with him to inspire the world together from Barcelona.”

The ongoing partnership with Marc ter Stegen strengthens the future of the CUPRA Tribe, a team of ambassadors who are driving change in their professions. The performance brand recently welcomed Oscar-nominated film director JA Bayona and winner of the first ever Formula E race, driver Lucas di Grassi, to this special circle. The international CUPRA tribe also includes street artist TVBoy, Olympic gold medalists Adam Peaty (swimming) and Saul Craviotto (canoeing) and two-time Ballon d’Or and FIFA World Cup winner Alexia Putellas.

CUPRA tribe in Austria

In Austria, broadcaster Andrea Schlager, DJ Tob Romeo, and beach volleyball players Martin Ermacora and Philipp Waller are members of the CUPRA Tribe.