Alfa Romeo is working on a new Giulia in great secrecy, here’s what has emerged so far on the Milanese automaker’s flagship sedan.
Anyone who lived in the 60s will surely remember when Alfa Romeo presented Giulia, the successor to the Giulietta sedan, a car that had conquered the market and the hearts of lovers from all over the world. Between the 1990s and the early 2000s, the biscione house has been owned by the Fiat group and now by Stellantis (the company born from the merger of FCA and PSA). the only luxury car brand started.
The history of this car manufacturer has been demanding a great call for sports and therefore high-priced cars, a call that was not lost when it was acquired by Fiat. Alfa Romeo it has always been a production flagship for the road market, a line more valuable and aimed at a different target than that of Fiat itself and Lancia. However, for some time there was an attempt to find a middle ground for Alfas, with models aimed at a higher target (Quadrifoglios) and others that could embrace a wider spectrum of consumers. In short, the attempt was to use brand popularity to increase profits, but this choice had the opposite effect.
Already time to connect with Chrysler, the direction chosen for Alfa Romeo was once again to focus on a more elite target, a public of buyers looking for a sports car or luxury car. The company’s goal was to create vehicles capable of competing with German sedans and SUVs. The result of this strategy was the production of Alfa Romeo Giulia, Giulietta and more recently Tonale. The revival of the two cars that made the history of the brand between the 60s and 70s is not accidental, it is partly the result of a trend accepted by the industry and partly a clear sign for those who like to return to nature.
Alfa Romeo, what we know so far about the new Giulia
Following the merger between FCA and PSA, Stellantis’ intention has always been to make Alfa Romeo a reference car manufacturer for the luxury car market. So the new group intends to focus heavily on Alfas for the next models they will not only be equipped with all the high-end options of modern cars, but also of high-quality materials for seats, dashboards and doors, and elegant and luxurious finishes. This great attention to detail, mechanics and technology should allow Alfa Romeos to close the gap with the Germans and therefore become a strong alternative in Italy and around the world.
The second generation Giulia will be the automaker’s flagship sedan and it has already been announced that it will only be offered in an electric version. Regarding the design, a new car was handed over Alejandro Mesonero-Romanos and it should be determined to be far from the model that entered the market in 2015. According to the first rumors received, it should adopt some of the aesthetic aspects of the Tonale to which the most original features will be added that will allow it to be clearly distinguished from the other top models of the company.
There will be important information about the size of the car, given that the car will be built on a new platform A great STLA, which already indicates that the new model will be longer and wider than the first one. However, there will be an element of continuity with the past, as the steering and suspension will continue to be used. George platform. It is thought that the Giulia can come out immediately in a sedan version and in a coupe version, smaller and more dramatic, a sports version that will probably be included in the Quadrifoglio shop and will be sold as an elite model. It is also possible that there will be a sportwagon version, a model that many have felt was missing and which is considered to be a major lack of the first version to compete with the German competition.