Volkswagen, the only true prediction in China |  FormulaPassion – News

Volkswagen, the only true prediction in China | FormulaPassion – News


Volkswagen intends to adopt a growth strategy as realistic as possible in China. The words of Oliver Blume, CEO of a large German company, who emphasized how the company’s intention is to avoid setting utopian goals for its market share in the Asian country and emphasized that any figure above 10% would be very respectable considering the competition big .

This serious desire for realism is dictated by one thing in particular, which is also recognized by Blume himself: Volkswagen cannot keep up with its direct competitors in high sales levels in the electric car segment in China. Again speaking to FAZ, the CEO of a large German company added from this point of view that the new models coming out in the coming years will undoubtedly improve the position of the car manufacturer.

“Also, we should not set high expectations – Blume’s words reported by Reuters – If in the long term we manage to get a double-digit market share in the Chinese market which seems to be growing rapidly, then we will be ready to achieve a very respectable goal.” Let’s remember, for the record, that Volkswagen’s overall market share in China fell to 14% last year from 18% five years ago.

We will see if in this regard the strategy of the expansion of the range that Volkswagen intends to adopt in China will bring the expected results: remember that the German brand is pushing to expand its product range in the Asian country with the aim of attracting customers in the entry-level segment and the middle level of electric vehicles.