Audi, startup talent and technology at Bits And Pretzels, September 25 to 27, 2022, Gütsel Online, OWL live

Audi, startup talent and technology at Bits And Pretzels, September 25 to 27, 2022, Gütsel Online, OWL live


Audi, startups and tech talent at Bits And Pretzels, September 25 to 27, 2022

Ingolstadt, Neckarsulm, Munich, September 22, 2022

  • Audi e-tron S quattro, combined power consumption in kilowatt hours per 100 kilometers, 26.3 to 25.1 #CO2 emissions plus 0 grams per kilometer
  • The inaugural meeting will be held in Munich from September 25 to 27, 2022 for the first time in two years.
  • #Audi sponsors the event and collaborates on its own platform with visionaries such as futurist Kirstine Fratz, influencer Laura Lewandowski and Patrick Hennig, co-founder of the #Luca #App.

Miriam Mayer Ebert, Head of General Services #Audi AG, on the subject of the #New #Works focus: “With our hybrid #work agreement, we are creating a system of maximum flexibility.”

Go back to the start event stage

After 2 years in virtual format, Bits And Pretzels returns to Munich – Audi is also included again. At the conference from September 25 to 27, 2022, Audi experts will exchange ideas with international visionaries and innovators about what will attract people in the future. In the 6-hour program of the Four Rings on Monday, September 26, 2022, Patrick Hennig, co-founder of Luca App and CEO of Culture 4 Life GmbH, futurist Kirstine Fratz and influencer Laura Lewandowski, among others, will discuss topics such as the future of #migration or new jobs

Audi organizes its working environment in a way that is as flexible as startups. Sharing desks, freedom to choose the workplace and no specific details of attendance days: “With our new corporate agreement ‘hybrid working’ we are creating a highly flexible system,” says Miriam Mayer Ebert, Head of Services Total Audi AG. . The internal project “better normal” promotes greater freedom for #employees to find a working style that suits them. But change – Mayer Ebert is convinced of this – occurs first of all in people’s minds. At Bits And Pretzels, Audi can talk to New Work experts like #influencer Laura Lewandowski about how a collaborative approach strengthens personal responsibility and trust and thus creates space for innovation.

»Creating the future together is the epitome of Audi’s vision. We don’t just show that with our products,” says Henrik Wenders, Head of the Audi Brand. »At Bits and Pretzels we can talk with other visionaries about progress in all areas of life. This holistic approach provides innovative solutions.

Dealing with technology responsibly – the »&Audi« initiative

From health apps to route planning to automated driving: Under the heading “It’s give and take”, the “&Audi” program sheds light on what data-driven technologies and services bring – and what is required of them. Between functionality and data protection: Patrick Hennig, co-founder of Luca App, and experts from Audi and Carad discuss this area of ​​tension. The »&Audi« initiative has been bringing together experts from different fields and industries since 2016, contributing to the responsible use of #technology.

Ahead of the zeitgeist, of business ideas and cracks in the #matrix

Ideas that improve mobility and give people added value in everyday life are the focus of Audi think tank and startup accelerator Techstars. With their joint initiative, they support founders in the development of their concepts.

But how do companies know what will move people in the future? » Zeitgeist research has a lot to do with the current attitude. Zeitgeist always appears when our familiar social ideas stop working«, says Kirstine Fratz. A zeitgeist researcher calls this a “crack in the stomach”. For example, he finds that the community is increasingly asking for help in #mobility. “Things like artificial intelligence and the #digital network are becoming increasingly important,” explains Fratz in an interview on progress.audi. In Bits And Pretzels he will discuss the future of mobility with Henrik Wenders.

All about Bits and Pretzels

Many other experts and scientists will be on stage at Audi this year – including holoride CEO Nils Wollny, co-founder of Nunam Prodip Chatterjee and Prof. Lutz Fügener, Professor of #Transportation #Design from Hof ​​University. Bits And Pretzels has been bringing together founders, entrepreneurs and investors since 2014. The full program is available on the event website.