The evolution of the Automotive.Lab plug-in, the Amodei Group event organized this weekend by AUTO magazine for the first time physically in Milan CityLife after previous online editions, provides the perfect backdrop.
of the current situation regarding the new mobility in its transition towards zero emissions.
“Italy brings back Europe in the electric transition”
Therefore, when in Piazza Tre Torri of the commercial center of Milan six cars are shown (Ford E-Transit, Microlino, BYD Atto 3, Kia EV6, Xev Yoyo, Nissan X-Trail e-POWER and electric motorcycle BMW CE 04 ) and in the test car area visitors can test some of these cars, the meeting of Electric Mobility, today for tomorrow explained the picture of ongoing evolution, not easy, with many problems but which has a clear direction. To take a picture of the entire study presented by Francesco Papi, PwC Partner Strategy & Automotive Leader for Italy: “Italy is leading the way in Europe along with Spain regarding the electrification transition. In March 2023 the BEV segment and hybrids program- supplement in our country stood at 8.2% of registrations, compared to 19.8% in Germany, 24.1% in France and 26.7% in England.
The e-mobility market includes the initial cost of the car, the product offering that is still limited and not very competitive in the city car and small car segments and the distribution of public charging infrastructure, which represents the reason for
significant growth, especially for low-income households that have little private parking and home charging systems. Then, another aspect should not be discounted: the satisfaction of those who have already chosen an electric one, in more than 40% of cases, is determined by word of mouth from friends and relatives. And so far, those who buy electricity show a tendency to decrease in satisfaction, in any case not at lower levels than those who buy internal combustion vehicles, mainly due to improper management of the installation process of recharging systems at home. We need institutional support.”
“In 2030, car manufacturers will have to reduce their 2021 production by 55%”
Michele Crisci, President of UNRAE, Association of Foreign Manufacturers then explained: “Italians are passionate about cars. But there are issues that the institutions have to solve, such as the infrastructure. The user must be able to avoid problems with the use of electricity. cars Adapting to the system the difference for an Italian is more difficult and perhaps takes a little more effort than others. Electricity is a world that America and Europe have never believed in, but decarbonisation is a concern. everyone. And the narrative needs to change in this sense: for example, we often hear it said that The transition to electric power will lead to job losses, we think the opposite. 2035 is the deadline, but in 2030 car manufacturers will have to reduce emissions by 55% in 2021 (from around 90 g/km to 45 g/km of C02 ed .) And the only way to do that would be to have a large number of electric cars, and there are only 6 years” . Pietro Meda, Deputy Vice President of ACI Milano also spoke: “We must not be neutral. The institution is the missing part, the process has started, but we are monitoring it at the infrastructure level. Technology must be enabled in the area, but it does not do enough. And it should help the citizens to emulate that example. I have many friends who have electric cars, and many complain that they have a difficult charging experience.”