Cupra is spreading its wings in Poland. More showrooms are already open

Cupra is becoming more and more popular in Poland, which is clearly visible in the latest statistics. The Spanish brand is greatly expanding its infrastructure on the Vistula River and opening new showrooms. But this is just the beginning.

Cupra was separated from Seat in 2018, so we can talk about the 5th anniversary of the independent market presence of this brand. A lot has changed during this time, and Spanish cars are gaining popularity.

This is evident, for example, in the data from Poland. In the first half of 2023, Cupra sold 4,250 cars in our country, which is an increase of about 243% compared to the period of January-June 2022. (copy 1748). The second half of the year also started very well – according to data from CEPiK and IBRM Samar, In July, Cupra Formentor was the 9th most frequently chosen model by Poles (584 units)..

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Cupra is investing heavily in Poland, which can be seen from its recent moves. In the first half of the year, the manufacturer has already opened three showrooms – in Katowice, Kielce and Wrocław. Cupra Studio, as the brand calls its points, will also be seen in Toruń, as well as in 13 showrooms. Thanks for this by the end of 2023, Cupra’s sales network across Poland will have 26 points.