The new Fiat 600 featured at the “17th Italian Film Festival”

The new Fiat 600 featured at the “17th Italian Film Festival”


FIAT supports the 17th edition of the “Italian Film Festival”, once again assuming the status of “Official Car”

Reflecting the Italian brand’s current trend towards electrification, the new 600 appears under the spotlight in the various phases of the program that started in Lisbon and will continue, until July, in 20 other Portuguese cities.

Featured in the “Improve” commercial, shown in its 60″ version.

Linking its image to the cinema of the brand’s native country, the FIAT 600 is the “Official Car” of the “17th Italian Film Festival”, an initiative that takes place from April to July 2024, traveling across Portugal from north to south. , in two dozen cities. The beginning took place on April 12, with the “Lisbon Festival”, a stage that will continue until the 21st (Sunday), after which the caravan will leave for the rest of the film tour.

The new Fiat 600 – one of the latest launches of the Italian brand in our country – has the status of “Official Car” of the Capitoline event where, among the many films shown, the commercial of “The Upgrade” is shown. edition 60” (see link ), with stages at Sinema São Jorge, UCI El Corte Inglés and Cinemateca Portuguesa – Museu do Cinema, or at Cinema Fernando Lopes, Teatro Maria Matos, Palácio o Grilo and Centro Cultural di Belém.

“It is a cultural event of great expression, where Italian cinema, with its many decades of history, shows all its vitality and a great level of quality made over time,” says Luis Domingues, Marketing Director of FIAT Portugal. “This cooperation between FIAT is original, achieved through our new 600, a model that reflects the current direction that the Brand is taking, especially in the world of electric transmission that the industry embraces, making it a clear reference to the roots and in the way of other actions of culture to which FIAT is associated”.

Among the many guests and VIP presence, the name of Andrea Fabrizzi stands out, who, in addition to being a DJ, is responsible for the CAM Sugar archive, after finding a cassette with an original song that has not been released on the market, which. it was recorded for the film “La Dolce Vita”, by Federico Fellini, the song accompanying the commercials by Leonardo Dicaprio, or “The Driver”, dedicated to the Fiat 500 (see link) and now to the Fiat 600. Refer, among others, to the young Italian actress Benedetta Porcaroli, who became known for her role in the famous Italian series, broadcast on the Netflix channel.

April 25, the date of independence and close relations between the two countries

With a history of more than a decade and a half of media growth, as well as the size and quality of the cinematographic works presented, the “Italian Film Festival” is one of the most famous film festivals in the country. This edition includes about fifty films.

The highlight is the Cinematography Round of 25 April, and the organization of the event associated in this edition with the celebrations of “50 years of 25 April 1974” and the celebration of 50 years of democracy in Portugal. We remember that Italy and Portugal celebrate the same day, April 25, the same historical fact, the end of the fascist dictatorship, events that happened at different times, in 1945, and the end of the Second World War, and in 1974. and the end of the colonial war, respectively. The symbolic days of the restoration of freedom, the result of which was the subject of many cinematic works during the second part of the 20th century.

Organized by the Il Sorpasso Association, with the support of the Italian Embassy, ​​ICA – Cinema and Audiovisual Institute, the Italian Cultural Institute of Lisbon, the Italian Ministry of Culture, Cinecitta and the Municipality of Lisbon, of the “Il Sorpasso” Festival Association of Film, will tour Portugal from north to south and to the islands, visiting the mainland cities of Abrantes, Almada, Alverca, Aveiro, Barreiro, Beja Coimbra, Espinho, Évora, Lagos, Leiria, Lisbon, Penafiel, Porto, Setúbal, Vila Velha de Ródão, joining Funchal (Madeira) and Angra do Heroísmo and Graciosa (Azores). Some of the latest and oldest Italian films will be presented, part of a screening schedule of great diversity and originality, which covers a wide spectrum of themes and audiences. In addition to the cinema aspect, the program includes musical, literary, photographic and even gastronomic events, all in the name of beautiful Italy.

All information about this 17th Italian Film Festival can be found on the website https://festadocinemaitaliano.com/

Fiat 600 range in Portugal

The new Fiat 600 is sold in Portugal in two electric versions: the Fiat 600 Hybrid 48V, in the 600 and La Prima trim levels, and the Fiat 600e, in the La Prima and (RED) variants. The hybrid proposal has a suggested price starting at 23,950 euros, and can also be purchased through a Leasys Leasing contract, for 240 euros per month. The 100% electric version is available at a recommended price from 36,350 euros, or through a Leasys Rental contract, for 179 euros + VAT per month with the Wallbox offer.