Börse Express – BMW Group in Austria: Record demand for electric vehicles.

Börse Express – BMW Group in Austria: Record demand for electric vehicles.

BMW doubles sales of all-electric vehicles in Austria in the first half of the year. The share of electric vehicles is currently more than 35 percent of all sales.

Salzburg/Steyr (OTS) – In the first half of the year, the BMW brand more than doubled its sales of fully electric vehicles (+114%) compared to the same period last year. As of June 2022, the number of electrified BMW and MINI vehicles (both fully electric and hybrid) is already more than 35 percent – that is, one third of new cars sold are already electrically or partially powered. So the company emphasizes its clear course in the direction of electricity. After the market launch of the BMW i4 in Austria at the beginning of the year, the electric segment of the BMW brand is constantly being expanded. A fully electric variant of BMW’s most popular model in Austria – the BMW X1 – will be available this year. The luxury segment will be expanded at the end of the year with the new and innovative BMW i7.

“We are clearly committed to a fully electric future. By the end of 2030 at the latest, every second BMW or MINI sold worldwide will be fully electric. With current developments and strong demand, it looks like this goal can be reached even earlier in Austria, ” says Christian Morawa, CEO of BMW Austria, he is satisfied with the current development.

A clear commitment to Austria as a business location:
Electromobility made in Steyr.

The BMW Group sent a clear, regional signal last month with an announcement in Steyr: From 2025, the next generation of electric drives will be produced at the BMW Group’s largest engine plant in the world. About one billion euros will be invested in the project by 2030 – in development and production. The Steyr factory is thus strengthened for the future and not only takes an important step towards innovative technology “Made in Austria”, but also protects long-term employment in the region.

“At the BMW Group plant in Steyr, we have been specializing in driving for more than 40 years. We are currently seeing significant changes in the direction of electrification here – customer demand confirms this. That is why we are expanding our product range: from 2025 we will be producing the next generation of electric drives at Steyr,” says Dr. Alexander Susanek, Managing Director of BMW Group Plant Steyr.

For more information see [BMW PressClub.]

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