By the Figures: Nebraska and NIL
The University of Nebraska has long been a powerhouse in collegiate sports, with a storied history of success on the gridiron and the hardwood. Now, the Cornhuskers are set to embark on a new chapter in their athletic legacy with the adoption of the NCAA’s new name, image, and likeness (NIL) rule. Here is a breakdown of the numbers behind Nebraska’s foray into the NIL era.
$20,000,000: The estimated amount that Nebraska could net from the NIL rule in its first year. With the university expected to become a leader in the NIL market, Nebraska is looking to capitalize on the potential windfall of monetary compensation afforded to athletes.
50%: The percentage of Nebraska student-athletes that are expected to opt into the NIL program. With the university providing education and resources on the potential benefits of the NIL program, more than half of the Cornhuskers’ student-athletes are anticipated to take advantage of the new regulations.
2: The number of years that Nebraska has to implement the NIL rule. The NCAA has mandated that all schools must have a comprehensive NIL policy and program in place by the start of the 2022-23 school year.
45: The number of NCAA schools that have already adopted or are in the process of adopting the NIL rule. Nebraska is among the early adopters of the NIL rule and has been proactive in researching and developing its own NIL policies and procedures.
60%: The percentage of Nebraska student-athletes that are expected to generate income from the NIL rule. With the university’s expansive network of corporate sponsors and alumni, Nebraska is expected to have one of the highest rates of NIL income among NCAA programs.
The University of Nebraska is at the vanguard of the NCAA’s foray into the NIL era. With a comprehensive NIL policy and program in place by 2022, the Cornhuskers are expected to net $20 million in their first year and generate income for more than half of their student-athletes. As the NCAA continues to develop its NIL regulations and policies, Nebraska is poised to become a leader in the new era of collegiate sports.