However, the Chair remains in the game) End of the Chair. The Spanish brand is leaving the shadow of the Cupra

The seat ends the production of the car, but it does not disappear

Thomas Schäfer revealed to “Autocar” that investing in both Seat and Cupra at the same time is not profitable, and the latter brand has more potential to earn today. He assured that the company will “invest heavily in Cupra” and reminded that it is currently the fastest growing car brand in Europe – already bigger than Alfa Romeo or Polestar.

What’s next for Kit? All existing models will continue to be produced, but none of them will have a successor. However, the Spanish brand will not disappear. The president of Volkswagen said that the company “will find a different role for him”, which could mean that after this change, Seat will offer … scooters, e-scooters and other vehicles from the “micromobility” category (the Spanish already offer such models. ).

Not every Seat will be available in the Cupra offer

“What’s the fuss? It’s just a badge change,” you say. Indeed, Cupra already offers models that can be ordered with 1.5 TSI engines that are not related to sports. But this does not mean that Arona and Ibiza will now undergo “rebadging” and join Leon, Ateka, Borno and Formentora. Cupra has other things planned, so the Ibiza could share the fate of the Fiesta.

Photo: Chairs

Cupra Tavascan, Cupra Terramar and Cupra Raval (past)

We have already seen the Tavascan electric SUV, and soon we will see the technical twin of the Audi Q3 (Terramar crossover). In 2025, the Spaniards will launch the production of the Raval, a small electric car that will share features, among others. with Volkswagen ID.2. And for longer? It is possible that Cupra will also decide to release the DarkRebel sports car presented in Munich.

UPDATE:

Shortly after publishing this material, we received information from the Polish representative office of the Seat brand. It seems that the head of Volkswagen went too far in his statement to the magazine “Autocar”, and we were caught. Below is the full text of the statement.