Robert Irlinger, Former BMW CEO, Joins Bugatti Rimac – Rimac Newsroom

Bringing 25 years of experience within the BMW Group alone, Robert’s most recent roles include Senior Vice President of the BMW i electric vehicle range from 2017 to 2020 including the BMW i3, i8 and BMW iX , all showing a number of first-world elements. His knowledge of advanced automotive concepts, the complex integration of innovative powertrains and electronics and the revolutionary use of carbon fiber are the perfect background for his future role at Bugatti Rimac.

From 2020 to Robert’s work on the Neue Klasse project has focused on the development of a new common EV architecture that will underpin all electric BMWs from 2025. It is a fundamental approach to vehicle development, focusing on electrification, digitalization and circuitry.

“Very few people have been working with EVs at such a high level for as long as Robert has. He has helped develop and launch a number of pioneering electric vehicles for one of the world’s biggest automotive brands, and was entrusted with overseeing the architecture that would support each of their cars from 2025 – a major role for a talented engineer. Robert brings to Bugatti Rimac this visionary approach, an extraordinary eye for detail and a wealth of experience that will help guide our unparalleled range of next-generation models.

Mate Rimac

Founder and CEO of Rimac Group

“Mate’s work has been on my radar for a long time, starting with his Concept_One in 2011. As my profession has focused on modern electric vehicles, I have been amazed by the speed and ingenuity of Mate’s business. Now, in his role of overseeing both the Bugatti and Rimac Automobili brands, it’s a once-in-a-lifetime opportunity to help set new benchmarks for full-performance EV vehicles and lead a completely new plug-in trend for the most venerable vehicle. manufacturer in the world.”

Robert Irlinger

Director of the future Bugatti Rimac Car Line

Robert Irlinger joins Bugatti Rimac at a time of great development for Bugatti and Rimac products. Robert will join the Bugatti Rimac team based on the outskirts of Zagreb, which will, in time, move to the new €200M, 100,000m2 global Rimac Campus currently under construction. The new innovation center in Berlin expands the company’s European footprint, and Robert will work alongside engineers and designers there as well. Bugatti maintains its production facilities in Molsheim, France, where it will continue to manufacture its modern cars.

About Rimac Group

The Rimac Group, led by CEO Mate Rimac, is the majority shareholder of Bugatti Rimac and the sole shareholder of Rimac Technology. The Group brings together the world’s most advanced vehicles and a world-renowned team developing advanced electrification, autonomy and software solutions for the world’s largest OEMs. Rimac is based on the outskirts of Zagreb, Croatia, with locations close to Europe, and currently employs over 2,000 people. In the future, the Rimac Group will have its headquarters in a new modern area of 200,000 square meters.² Rimac Campus, large enough to accommodate more than 2,500 people.

Mate Rimac

Robert Irlinger

About Rimac Group

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