Dodge Europe debuted as an official car in the WorldSBK Championship at the Catalunya GP |  Dodge

Dodge Europe debuted as an official car in the WorldSBK Championship at the Catalunya GP | Dodge


  • The partnership between Dodge Europe and the WorldSBK Championship comes to fruition in Barcelona, ​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ .
  • Dodge Europe showed up at the track with four luxury production cars, reflecting the brand’s unmistakable racing DNA: Dodge Challenger SRT Hellcats as official Safety Cars and two Dodge Durangos as Race Direction and FIM Safety Officer cars.
  • Dodge’s presence was enthusiastically greeted by thousands of WorldSBK fans throughout the weekend and won the hearts of riders, teams and professionals alike, marveling at the looks and performance of the official cars in action. “Hot lap” sessions were sold out and offered moments of pure adrenaline to lucky participants.
  • WorldSBK fans in Barcelona also appreciated the presence of the eye-catching Dodge Challenger SRT Hellcat near the crowded podium area, reinforcing the Brand’s presence on the top stage of the podium during the exciting awards ceremony: Superbike thrills are now “supercharged” “.

Turin, 25 March 2024 – Dodge Europe made its debut as an official WorldSBK car at the Catalunya GP, kicking off its partnership for the 2024 season in one of the sport’s most exciting weekends ever.
The partnership perfectly matches the strong and bold essence that has always defined the American brand, marking its first entry into the world of WorldSBK through a unique partnership, with other leading brands in the field of motorsport.
In partnership with 2024, Dodge Europe offers a group of five iconic, high performance models featuring an exclusive “WorldSBK” exclusive edition created specifically for the association, which performs differently. Two Dodge Challenger SRT Hellcats, equipped with a 717-hp 6.2-liter HEMI V8 engine, will take on the role of Security car officer of competition; a Dodge Durango SRT, with a 6.4-liter HEMI V8 engine producing 475 horsepower, and a Dodge Durango Hellcat SUV, with a 6.2-liter HEMI V8 engine producing 710 horsepower. instead it will act like Race Direction and FIM Safety Officer for official cars.

All models are series cars, without special modificationsready to tackle all the tough and stressful track activities that typically go through a weekend full of world-class competition.
In addition, the American brand was also a key player during the exciting awards ceremony after each race, through three sources of visibility: the Dodge brand displayed on the top stage of the podium, the “product on track” advertising banners and for the third Dodge Challenger. SRT Hellcat Redeye as a static Show Car near the stage.

“We are happy to start this partnership with WorldSBK: a partnership built on common and common values ​​and which allows us to reach the audience according to our brand. Strength, determination and love for adrenaline are the values ​​that have always been considered. the base of Dodge , which also differentiates Superbike World Championship and its fans. said Matt McAlear, Dodge Senior Vice President of Sales and Marketing.

“Designed to take to the road in style, Dodge muscle cars deliver on the promise of their looks with power and speed under the hood to match. We are proud and excited to welcome Dodge to join the WorldSBK series, recognizing Dodge’s legacy of state-of-the-art performance cars.” above, and the alignment of our values ​​creates an exciting partnership with the brand.” announced Francesco Valentino, Head of WorldSBK Business and Marketing.

Ready to “increase” the feeling of racing: here is the role of Dodge Europe in the WorldSBK Championship
For the first time, Dodge Europe joins the competition of motorsport: two worlds associated with roots and common values, which are expressed in the brutal, gritty and clean spirit of the brand. For the 2024 season, the partnership includes a fleet of five high-performance cars produced by Dodge for the duration of the WorldSBK Championship: All models are production vehiclesthose that every enthusiastic driver can try and order in the showroom, to further emphasize how much are strong and “track ready” Dodge models involved.
Dodge will always be at the center thanks to the constant presence on the track of the Dodge Challenger SRT Hellcats in Go Mango colors, which will patrol the Championship rounds in the position of Official WorldSBK Safety Cars, providing a perfect match with the racing Superbikes. In addition, the powerful 6.2 liter 717 HP HEMI V8 engine that powers the two iconic muscle cars ensures a level of performance that not only allows for an accurate assessment of track conditions, but also ensures that officers can always intervene immediately.
These are joined by the Dodge Durango SRT, with a 475 HP 6.4-liter HEMI V8 engine, and the Dodge Durango Hellcat SUV, with a 710 HP 6.2-liter HEMI V8 engine, which combines high efficiency and practicality to fulfill the role. of Race Direction and FIM Safety Officer for official cars.

Dodge Challenger SRT Hellcat Jailbreak
This iconic model perfectly embodies the essence of the Dodge spirit, in terms of design and high performance. Not surprisingly, three of the five total cars in the fleet will be Dodge Challenger SRT Hellcats. The car is one of the models benefiting from the “Last Call” gift: on this occasion, in fact, Dodge has decided to extend the Jailbreak package also to the Challenger 717 horsepower Challenger and Charger SRT Hellcat, to give participants the possibility of unlimited customization in building your muscle car, with exclusive customization of every detail.
The burning car is a unique model, 2,080kg of pure and rare power provided by a 6.2L supercharged V8 engine producing 717hp and 535kW. Available in 14 exterior colors, the interior of the Dodge Challenger SRT Hellcat boasts exclusive Alcantara/Laguna seats.

Dodge Durango SRT Hellcat
The Dodge Durango SRT Hellcat is a collection of pure power, characterized by the perfect combination of rugged utility, advanced technology, safe driving dynamics, and iconic style. The world’s most powerful three-row SUV, the model is powered by a 6.2-liter HEMI V8 engine that produces 710 horsepower and delivers above-average performance, perfect for satisfying power enthusiasts’ desires. The great aesthetic impact of the attractive model, characterized by bold and sporty lines typical of muscle cars, combines with the high efficiency and practicality required for the role that the car will play in the 2024 WorldSBK championship.

Learn more about Dodge.

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