Chinese manufacturer Chery Auto continues to establish itself in Europe

Chery Auto continues to be taken in Europe. After he started selling his cars Spain at the beginning of the year, the manufacturer Chinese and opponent of BYD will now open a second European market, Italy. During the presentation in Milan, the Italian national director of the brand, Allen Jean, confirmed the arrival of two products in Italy during the third quarter of 2024.

Omoda et Jaecoo and Italy

So Chery Auto will launch its brands Omoda and Jack in Italy in 2024, with the aim of continuing its gradual introduction into the European car market. Like BYD, Chery Auto will be offering cars at a more affordable price, including many models 100% electric. Chery’s expansion will also continue with its arrival England and in Polandplanned for this year.

arrive with a bang?

In Italy, Chery Auto will start sales with Omoda crossover 5 and Big SUV Jaecoo 7, both offered in petrol versions. The brand also plans to launch a 100% electric version of the Omoda 5 and a plug-in hybrid version of the Jaecoo 7 by the end of 2024. Chery Auto seems to have high expectations for the European market, as according to Reuters, he even has a plan to build assembly plant in the Old Continent, although the country has not yet been determined. In 2025Chery should deliver three new types of SUVs for Odoma and for Jaecoo.