Fisker hires new production boss from BMW

Fisker hires new production boss from BMW


Fisker has appointed Alpay Uguz as Senior Vice President of Global Manufacturing, effective immediately. Before moving to the electric car maker, Alpay Uguz worked at the BMW plant in Spartanburg, South Carolina, as the general manager of the brand’s SUVs.

At Fisker, he will now oversee the company’s global manufacturing and is expected to achieve the company’s goal of producing one million electric vehicles annually by 2027, Fikser said. Uguz will focus on “lean manufacturing and innovative methods” to reduce parts from the early stages of development. as it goes on.

Most of Uguz’s work will certainly take place in the design and development phase of Fisker’s electric cars, because the head of production will not be responsible for his own plants: Fisker is known to work with a very small design without large capital investments: the company creates and develops cars, The production itself is done by contract manufacturers such as Magna and Foxconn. But: In the development of cars, the foundations of simple production and rapid assembly are laid.

Fisker CEO Henrik Fisker also hints at this. “Alpay’s rich, global manufacturing experience will drive Fisker’s faster development process and drive efficiency by incorporating the latest manufacturing techniques,” said the Danish native. “Alpay and his team will incorporate advanced manufacturing processes early in the vehicle’s design and development phase.”

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Uguz also comments on the announcement: “I look forward to using my knowledge of the use of lean industries, the launch of new products and my appreciation for innovation in the fast-paced environment of Fisker and in doing so, my cultural experience from my work in China, Germany, England and the United States.”

Production of Fisker’s first electric vehicle, the Bahari e-SUV, is scheduled to begin at Magna in Graz in November.
businesswire.com