Volkswagen;  Talk about new icons and displays in the Forums

Volkswagen; Talk about new icons and displays in the Forums


Wolfsburg/Berlin. The Drive Volkswagen Group conference in Berlin was well attended by 150 guests: the theme was iconic. Oliver Blume, CEO of Volkswagen AG, and manager Inga Griese, publisher of Icon magazine, were able to welcome two icons at the start of the event: skating legend and entrepreneur Katarina Witt and world-renowned painter, artist and writer Christoph. Niemann. In the middle of the new show “ICONIC – A Timeless Journey of Culture, Society and Mobility” they exchanged ideas about their role models and idols as well as the influence of icons on our lives.

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“Our products and their iconic products make the Volkswagen Group unique. We have been creating moods for decades through icons. Whether it’s the VW Golf, Audi Quattro or Porsche 911,” Blume explained. Following the panel discussion, all guests got the opportunity to explore the exhibition and see the legendary cars of the group, such as the Bulli or the VW Beetle, as well as 70 other exhibitions, some of them original, from the areas of art, design, architecture, to experience music of the exhibition room enables a tour through the decades of individuals from the 1950s to the present day.

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