Car Design Award: BMW, Volvo and Kia will win the Oscars for 2024 – CorriereQuotidiano.it

Car Design Award: BMW, Volvo and Kia will win the Oscars for 2024 – CorriereQuotidiano.it


I’m building a team Bmw for a fancy car A New Class Vision, Volvo for EX30 e Come on for him The Language of Brand Design they are the winners of Car Design Award 2024The Oscar for international automotive design was created in 1984 by Auto&Design magazine.

The award ceremony took place last April 17, in Milan at the ADI Design Museum, during the Milan Design Week. On the occasion of the event, an exclusive talk titled “Living in a car”: Rossella Guasco, Vice President of C&M Design Stellantis Europe, Francesca Sangalli, Head of Color&Trim and Concept&Strategy Cupra Chair, Stefano Piontini, Partner at Vudafieri Saverino Partners Shanghai and Carlo Ammirati, Sustainability Director and Creative Manager Alcantara discussed the topic .

Il Car Design Award award three categories: “Concept Cars“,”Production Vehicles” and “The Language of Brand Design” – the latter, an award given to the creative team that has worked best in terms of consistency and distribution of the brand’s official language across the entire product line.

Best graduates of 2024

Here are the first winners of the 2024 edition, selected from a shortlist of ten finalists for each category:
• for the Concept Cars section, the BMW design team for the Vision Neue Klasse project
• in second place was Mazda’s Iconic SP model
• third place went to the Mercedes-Benz team for Vision One-Eleven
• for the Production Cars segment, Volvo’s EX30 design team
• in second place, the Alfa Romeo 33 Stradale model
• on the third stage of the podium, the Lamborghini Revuelto team
• for the Brand Design Language section, i.e. the award for the design language of the entire brand, the award was given to the Kia team.
• Toyota and BMW design teams placed second and third respectively.

“The Car Design Award establishes itself as an award for excellence in automotive design – Said Silvia Baruffaldi, Editor of Auto&Design and President of the Award Jury – a highly competitive sector that is constantly changing and which brings fundamental issues such as sustainability and future mobility to the center of the debate.”

For the 2024 edition, the Car Design Award is renewed and sees the prestigious collaboration of Alcantara as a partner of the event. For the occasion, new trophies were also created, a unique design that is the work of Erre Company.

Jury of experts

The winners were selected by a panel of experts, journalists from major international automotive publications, for an objective evaluation of the world’s automotive design scene: Brazil: Paulo Campo Grande, Quatro Rodas, China Editor: Jun Miao, MJ CarShow, Editor-in-Chief Korea. South: Kibeom Kim, Roadtest, Publisher & Editor-in-Chief Europe: Luca Ciferri, Automotive News Europe, Editor & Associate Publisher France: Stéphane Meunier, L’Automobile Magazine, Editor-in-Chief Germany: Michael Köckritz, Publisher, Editor-in-Chief. and Creative Director Ramp.Space Japan: Tetsuya Kato, Car Graphic, Publisher India: Dhruv Behl, AutoX, Founder & Executive Editor Italy: Silvia Baruffaldi, Auto&Design, Editor UK: Andy Franklin, Top Gear, Creative Director Spain: Juan Carlos Payo Calderon, Mobilitas Group, General Director.

Car Design Award 2024: jury motivations

Concept cars, BMW Vision New Class
“It’s never easy to reinvent a brand’s design language, but the BMW Vision Neue Klasse does it in a very modern way, while maintaining the style elements that make up the brand’s heritage. In the increasingly uniform design of electric vehicles, a tribute to the days of past and a vision of the future.”

Production Cars Volvo Ex30
“For Volvo, small is very good. The exterior of the EX30 is perfectly achieved and the interior is very spacious. A small SUV with a strong sense of luxury, characterized by the typical Volvo design language: simple, ecological, practical, but also capable of bringing a sense of freshness with its characteristic Scandinavian design, albeit new.”

Brand Design Language, Kia
“With the philosophy of Opposition United, Kia design has taken a subtle approach with the aim of bringing about change, without fear of taking risks. Unexpected at first sight, the new Kia models break the mold of unified aesthetic parameters to establish a formal modern language and completely new. The constant innovation of creating a new identity.”