Kia set to launch 9 new hybrid cars: ‘Too much uncertainty about electrics’

Come on seems to be going over his plans about electric carsand in recent days it has announced a new road map that will show new cars with hybrid engines.

The Koreans of the Hyundai group are undoubtedly among the manufacturers most respected in the worldalso in the field of battery-powered cars, but uncertainty of the market in recent months, has invited the company’s top management to review their plans.

Let’s be clear, the future of the Kia and Hyundai car has arrived 100 percent electricityand this is also shown by the large investments that have been made in battery-powered vehicles since 2020, and the specific, but obvious, e-GMP platform. the time is not yet ripe for a guaranteed explosion of zero-emission vehicles.

This week, Kia explained accordingly a new road map which aims at “fully respond to the uncertainty in the environment of the mobility sector, including changes in the electric vehicle market“.

Kia, which presented the luxury EV9 at the end of the year, is therefore reviewing its electrification plans, aiming at the same time. in the mix. From six models with two engines in 2024, we will move to 8 in 2026 to 9 in 2028, so in four years.

Not specified in which market will be offered for salebut in any case it is obvious to think of Japan, where green is not yet widespread, as well as Europe, starting for example with countries like Italy, where electricity is a real flop in 2024, thanks to the car incentive that has yet to be introduced.

Meanwhile, Kia will continue to work on electric models, completing the EV row downwardsso from 2 to 5. In 2020, when the e-GMP platform was presented, Kia set itself the goal of selling one million electric cars in 2025, but we are still more than a year and a half before the deadline. away from the finish line considering that in 2023 the company sold 576,000 vehicles but including hybrids and plug-ins.

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