Chrysler Brand Celebrates Chrysler Pacifica as Most Awarded Minivan Seven Years in a Row with New Marketing Campaign – Company Announcement

AUBURN HILLS, Mich., April 22, 2024 /PRNewswire/ —

New Chrysler The Pacifica and Pacifica Hybrid “Thank Our Parents” campaign spans television, digital and social media, including Chrysler brand Facebook,Twitter, TikTok and Instagram way

The campaign gives personal recognition to all the different types of parents they have inspired Chrysler brand for years to create Chrysler Pacifica, the most awarded minivan seven years in a row

“Thank You Our Parents” consists of three 30-second segments which include “Boy Mom,” “Empty Nesters” and “Mother Dog.” All can now be viewed on Chrysler official brand YouTube station

In celebration of the Chrysler Pacifica being the most awarded small car for seven years in a row, Chrysler brand is launching a new multimedia advertising campaign “Thanks to Our Parents,” which honors and personally gives thanks to the many different types of parents who are the continued inspiration for the brand to provide high-quality innovative features, award-winning interior design award. with the most standard safety features and the most advanced all-wheel drive system in its class.

“With more than 175 honors and industry accolades, the organization’s Chrysler Pacifica is America’s most awarded minivan for seven years running, and we owe this success to the many parents out there who have inspired us as a brand to create and deliver innovative designs, features and technology that give our customers the best families. car,” he said Chris Fewell, Chrysler Brand CEO – Star. “This campaign is our ‘thank you’ to parents and drivers and to let them know that without them, we would not be the small car to be awarded today.”

The multi-channel campaign includes three 30-second spots that run across ads, social media channels and online videos:

“Boy Mom”
It highlights the chaos of motherhood for many boys under the age of 10 and acknowledges that while a parent’s hands may be full, keeping the family safe is the number one priority. The ad gives recognition to “Boy Mom“for being the inspiration behind Chrysler Pacifica with the most standard safety features in the industry.

“Empty Nesters”
It features parents dropping off their youngest child at college and acknowledging that a new kind of freedom is on the horizon. This location gives thanks to “Empty Nesters” for being the inspiration behind creating the Pacifica Plug-in Hybrid, which offers 520 miles of combined gas and electric range and rear-seat entertainment, allowing parents to pursue whatever adventures they want. , or nothing.

“Mother Dog”
Focuses on pet parents, especially those with big, fluffy dogs. This place gives thanks to the “pet parents” who are the inspiration to create Chrysler Pacifica, which comes with Stow ‘n Go seats and storage to organize all the toys and an integrated Stow ‘n Vac to clean up the mess they leave behind.

The Chrysler The brand created the campaign in collaboration with Doner.

Chrysler Pacifica

Chrysler The Pacifica’s family-friendly features include the available FamCAM interior camera, which provides a bird’s-eye view of rear-facing occupants in child seats. Pacifica has the most standard safety features in its segment, offers available all-wheel drive (AWD) paired with Pacifica’s unique Stow ‘n Go seat and was the first with an available Amazon Fire TV connected to the Uconnect Theater System .

The Chrysler The Pacifica Plug-In Hybrid, the world’s first hybrid minivan, delivers 82 miles per gallon equivalent (MPGE), an all-electric range of 32 miles and a combined range of 520 miles. The Pacifica Plug-In Hybrid can also help charge the battery while braking or when it stops using built-in braking technology. Advanced Regeneration mode allows for greater braking force to increase efficiency and is indicated via a message cluster icon to inform drivers of increased system regeneration. The Pacifica Plug-In Hybrid continues to represent the evolution of Chrysler portfolio as the brand transitions to a brand new electrified future, as part of Stellantis Dare Forward 2030 strategic plan to lead the way the world moves by providing innovative, clean, safe and affordable solutions.

Chrysler Brand
The Chrysler The brand has delighted customers with distinctive designs, craftsmanship, and cutting-edge innovation and technology since the company was founded in 1925. Chrysler continues to build on that nearly 100-year legacy of creating great products and technology for everyday customers, moving forward in an electrified transition that will launch the brand’s first battery-electric vehicle in 2025 and an all-electric portfolio in 2028.

The Chrysler The Pacifica continues to reinvent the small car, the segment Chrysler was created 40 years ago. The Chrysler The Pacifica Plug-in Hybrid marks the evolution of the electrifying brand, representing the first electric minivan in the segment and achieving 82 MPGE, an all-electric range of 32 miles and a combined range of 520 miles. Chrysler The Pacifica offers the most standard safety features and the most advanced all-wheel drive system in its class and is also the most awarded small car in the past seven years with more than 175 industry honors and accolades since its inception as a vehicle. small.

Chrysler is part of a portfolio of brands offered by the automaker and mobility service provider Star. For more information about Star (NYSE: STLA), please visit www.stellantis.com.

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