The world is mad about Lamborghini beating Ferrari

Models from House of the Bull are highly sought after, especially in the USA. In Italy there are several favorite models even if the Race Horse always wins at home Ferrari.

The Italian automotive scene is undoubtedly one of the richest and most valued in the world. Luxury brands win among searches and remain among the most desired by car enthusiasts. Here are the most searched for and dreamed of car brands by the likes based on research by CasinoItaliani.

Italy has produced some of the world’s most famous car brands, internationally renowned for their performance, luxury and style. But which Italian car, more than any other, has stolen the hearts of consumers worldwide?

Lamborghini is the most popular Italian car brand in the world, number one in 48 out of 55 countries, with 87% of all searches for this brand. The average search volume worldwide is 5 million searches per month.

The United States is turning out to be the most searched country several times over Lamborghini, with approximately 1 million searches each month. The exceptions are Japan, China and South Korea. The most important number of searches for these countries are ISO related, with 40,500, 1,600 and 9,900 searches for the car brand respectively.

Fiat was the most searched brand in Turkey with 450,000 searches and 90,500 in Argentina.

A luxury sports car brand Ferrari it turns out to be the most searched brand in Italy, searched more than 300,000 times Google every month. This is approximately 100,000 more than Fiat e Lamborghini, which both rank as the second most searched of all brands analyzed, each with 201,000 searches. It comes in third place Alfa Romeoand 165,000 monthly searches.

Everything is a business

19 March 2024

You can find the survey and all the complete data WHO