Lamborghini Urus SE: the best-selling brand restyled, with a new engine

Some will say that it’s just a restored Audi and yet, This Lamborghini SUV is an example of what a luxury brand should do with an offer that fully meets the needs.. URUS has thus unveiled its new look and reinvented itself with it hybrid version of the plugin. This major facelift comes six years after the first launch of the Urus in 2018, a model that transformed the brand by attracting new audiences and setting impressive sales records. including 6000 units of SUV out of 10,000 Lamborghinis sold last year.

The new Urus not only offers completely redesigned exterior design including the hood, tailgate and shield, but also a a new light signature which gives it a more powerful and modern character. Inside, the SUV is adorned with a new 12.3-inch central touchscreen, the same size as the digital meter, reflecting the harmony of technology and aesthetics. The “Ad Personam” customization program is also being improved, offering additional options such as 23-inch rims.

The transition to hybrid is not just a simple procedure for Lamborghini. The SE model of the Urus is now equipped192 hp electric motor connected to an eight-speed gearbox, which, along with the V8 4.0 biturbopromotes a total power of 800 hp and a torque of 950 Nm This configuration allows the Urus to travel up to 60 km in fully electric mode thanks to the 25.7 kWh battery, and achieve impressive performance: 0 to 100 km/h in 3.4 seconds and maximum speed of 312 km / h. As we announced several months ago, this is the engine already seen in Porsche, with 60 hp more.

Urus SE, though about 150 kg heavy compared to its thermal predecessor, it benefits from notable technical improvements. Lamborghini has revised the all-wheel drive and introduced a new electronic rear differential as well as a multi-plate central clutch, improving torque distribution and emphasizing the rear-wheel drive character of the Urus.

This new hybrid model is not only an evolution for the Urus but it also announces what Lamborghini is preparing for its future models, specifically the Lamborghini Temerario, instead of the Huracan. The PHEV engine of the Urus SE will also equip the Temerario, possibly promising impressive acceleration times of under 2.5 seconds for 0 to 100 km/h. All that remains is to listen to the sound of this V8 PHEV compared to the V10!

And price around €270,000, its price point is also very attractive, because it is almost €150,000 cheaper than the Ferrari Purosangue, which offers a naturally aspirated V12. The URUS is also €150,000 more expensive than the Maserati Grecale Trofeo with its twin-turbo V6. But, remember that for Ferrari, like Maserati, it will be necessary to add the various taxes associated with the ecological penalties applied in different countries. 3 models are made in Italy.

The Lamborghini Urus SE reaffirms its status as the brand’s best seller for innovation and performance, but it also proves that even the fiercest bulls can. cope with new ecological needs. It will be interesting to follow the sales of this new model.