The new home of Rolls-Royce in Milan – World Motors

The new Milanese home for Rolls-Royce is landing in the city with a new dealership.
In fact, Rolls-Royce Motor Cars Milan will now represent the luxury brand in Italy. The automaker’s move is aimed at leveraging new capabilities and making the brand more available to demanding customers.
Rolls-Royce Motor Cars Milan will be managed by Rossocorsa, which boasts thirty years of experience in the luxury car business.
The new Rolls-Royce showroom in the city, scheduled to open in 2024, will be fully designed in line with Rolls-Royce’s new visual identity.
Until today, Rolls-Royce Motor Cars had its own showroom in Rome, managed by BMW Italia. During this period, the brand continued to develop with excellent results in Italy. Therefore, the decision that the time had come to step forward to manage Rolls-Royce with an independent partner like Rossocorsa.
“We are very happy to find such a strong and capable partner in Rossocorsa – explained Boris Weletzky, regional director of Rolls-Royce for the UK, Europe and Central Asia – and BMW Italia has done an exceptional job in Rome to further develop Rolls-Royce in this area and has helped the team with their knowledge in the first stages of introducing the brand in Italy Now it is time to focus more on the brand and our customer base.
“Being associated with Rolls-Royce Motor Cars in recent years – commented Salvatore Nanni, General Manager of BMW Italia Retail – has been a unique experience. But, at the same time, it now gives us the opportunity to respond better to the attacks. of models of power of our leading brands and provide our customers with the best and most focused service”.

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