Nissan plans to return to the forefront of the global automotive scene

Nissan plans to return to the forefront of the global automotive scene


Time Nissan has separated from its historic partner Renault – but still a shareholder – and it was recently moved closer to its Honda counterpart, now its leaders are fully preparing for the future. Or rather the very near future: the period 2026-2030.

With this in mind, the Japanese manufacturer has also done it detailed revision of its organization chartespecially in the AMIEO area (Africa, Middle East, India, Europe and Oceania), including the presidency is guaranteed by Guillaume Cartier.

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« The plan Column it shows our way to the future. It shows our continued progress and our ability to adapt to changing market conditions. This initiative will allow us to go further and further in terms of value creation and competitiveness. Faced with market volatility, Nissan Takes Strong Actions to Ensure Growth and sustainable profits »has continued Makoto UchidaP-DG de Nissanas part of a convention in Tokyo.

As the brand notes, and as its loyal observers will have noted, this new strategic plan is in place. « as a bridge » in the middle and the change program Nissan Next « which runs from fiscal year 2020 to fiscal year 2023 » and long term vision of the company Nissan Ambition 2030.

Nissan promises 30 new models, including 16 electrified models by 2026

A Japanese manufacturer’s strategic plan usually includes section associated with the offer. Also, it is organized 30 launch new models over the next two years. This updated catalog is built around« balance of electricity / heat products ». In practice, this should lead to the arrival on the market of 14 hot cars and of 16 electric cars.

Nissan Leaf is over at Nissan. It’s time for the manufacturer to launch 100 new cars % of electricity. ©Nissan

“Nissan plans to launch a total of 34 electric models in the period 2024-2030 to cover all market segments. These cars should be 40 % of global sales mix by the end of 2026 and reach 60 % by the end of the decade »is further defined.

The new frequencies presented in The Arc program will be adjusted accordingly « specific regional strategy » in order to deal with the various markets in which the company is located and which « The transmission speed varies ».

What impact will Nissan’s The Arc strategic plan have in Europe?

By adopting such recipes, Nissan expects to see its annual sales increase by one million units and increase its operating margin to more than 6% by the end of fiscal year 2026.

About European marketThe Japanese manufacturer is planning the launch of « six brand new models » and reach « a combination of 40 % of electrical models » in terms of private car sales.

Nissan Concept 20-23

The arrival of the new 100 percent electric Nissan Micra is becoming increasingly clear, as evidenced by the Concept 20_23. © Nissan

One of the first models put on the market will be the new generation Micra city car, now sold locally only 100 % of electricity and base, like its cousin Renault 5 E-Tech Electricon the new AmpR Small platform, ex-CMF/B EV de l’Alliance Renault-Nissan-Mitsubishi.