Kia Drummondville also pleads guilty to charging a higher price than advertised. – Twenty and 55

The office accused him of claiming, when selling the car, a higher price than the one advertised on his website. Additional fees, generally $499, were added to the price under various headings such as “Windshield Protection”, “Administrative Fees”, or even “Inspection Fees”. The offenses were committed between March and May 2021. After pleading guilty, the Drummondville company paid a total fine of $18,000.

The right price is important, reminds the Bureau of Consumer Protection.

The price of a product or service is part of the information that is important to the consumer. Therefore, in Quebec, it is prohibited for any trader, manufacturer or advertiser to charge a higher price than the advertised one. Additionally, businesses are required to advertise an “inclusive” price, which includes all fees except tax. Customers who have paid fees that have been added to the price advertised by the merchant can contact the Office to find out about possible appeals.

Office website: a useful tool. You will find information on many user topics on the Office website. It includes useful tips and information for customers and businesses doing business in Quebec. It’s also an easy tool to view on your mobile device while in the store.