New CUPRA and SEAT Plichta showroom in Gdynia

The CUPRA brand is facing a very strong development for the automotive industry. Its sales and recognition are increasing year by year. This leads to more investment by local brand representatives. On Monday, October 23, Plichta Group opened another CUPRA center, after Gdańsk – Letnica – in a new design – STUDIO, and in an expanded version – showroom. This time in a place that is well known to the inhabitants of Gdynia – at 318 Morska Street.

The SEAT and CUPRA brand showroom in Gdynia has undergone a complete makeover. This is the 17th station available in the expanded showroom format.

In this exclusive space, customers can get to know the full range of CUPRA models, accessories and accessories of the best designers. Popularity and differentiation from conventional car showrooms translates into satisfactory sales results. In the first half of 2023, 4,250 cars were sold in CUPRA sales centers in Poland. A year earlier, the brand closed the first half of the year with 1,748 vehicles sold, an increase of 243%.

Gdynia started its journey with the CUPRA brand in June 2022, and after more than a year it was transformed into a full-scale CUPRA Studio. Previously, at Morska 318, the CUPRA brand existed only in the form of the CUPRA Corner – a separate area in the SEAT showroom where a single CUPRA car was displayed. Gradually, however, with the development of the sales network, in Gdynia it was possible to find an increasing selection of demo cars and models displayed in the showroom. – explain Joanna Chrzanowska, Marketing Manager and BDC CUPRA Plichta.

Currently, 5 CUPRA cars and 5 test drive cars are on display in the CUPRA showroom at Morska 318. Including the CUPRA Formentor in versions of 150, 190 and 310 HP and, among others, the electric response of CUPRA for ID.3, i.e. CUPRA Model born in e-BOOST 231 HP version.

CUPRA consultants are certified experts who welcomed the first customers under the SEAT brand. And in this case, nothing has changed, because the brand still enjoys great loyalty, and its customers in the new, refreshed showroom can also order a SEAT, test drive one of the 4 available models and see the car version available immediately, and Customers should not to complain about the lack of the latter, not in the SEAT or CUPRA brands. The full range of vehicles available for quick inspection is available on the following websites:
seat.plichta.com.pl
cupra.plichta.com.pl

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