The New Santa Fe is the King on the Hyundai chessboard – News and Highlights

Born under the banner of boldness and challenge, the fifth generation of Hyundai Santa Fe points upward in all directions, from a completely changed design to technology, with more than one eye on the outside (but with all possible technology in terms of comfort and safety. )
The challenge that starts from the engine, which will witness the new arrival of Hyundai to enter with a full hybrid engine in the market that is still led by diesel (D SUV) but occurs at first glance with a design inspired by the exterior road. cars of the nineties, which aim for a combination of grandeur and line, for a car that from a height of 4.83 meters also aims for performance.

“We started from a ‘chessboard’ strategy – commented Nicola Danza, design manager of Hyundai Motor Europe – where the base is common to all ‘pawns’ and the upper part is specific to each model. On the ‘chessboard’ Santa Fe represents Ours. King. We worked towards a bold design, with an eye to our history.”
The story, that of Santa Fe, which begins 24 years ago with the introduction of the first generation at the 2000 Geneva Motor Show, as the first SUV designed and produced in Korea and intended to build the foundations of Korean brand recognition in the country. SUV segment. Sculpted lines and a sense of importance, while having all the possible ‘premium’ meaning and in line with the direction taken by Hyundai with the latest models arriving in the range, also for the interior. The H-shaped design dominates, where everything is geometric, sculpted in the name of ‘clean’ and functional lines, one of the watchwords of the new Santa Fe.
“Santa Fe represents the new energy that we want to change the pace compared to the past – announced Andrea Crespi, president of Hyundai Italia – in the D SUV market that has two souls: the most general and the first. We want them to be the protagonists of the general but with nodding at the highest level.” The strategy is also confirmed by the price list figures, and the Business trim level is offered at a competitive price of 49,600 euros.
“We wanted to simplify the range as much as possible – Crespi further explained – by choosing between the number of car units and seats available (5 or 7). All this by going around important pillars such as the unapproved design and personality”. The New Santa Fe will be available to order in Italy from the next few weeks, with the arrival of the first units expected in the summer. The offer features a full hybrid engine based on the 1.6 T-GDI and can be configured in either 2-wheel drive or 4WD HTRAC versions. 5 or 7 seat configurations are available for both. Imports of the hybrid version of the plug-in are not predicted in Italy.

Reproduction reserved © Copyright ANSA