Spring is for the richest drivers
“At the moment we have an electric Spring in our range and we’ve been successful with it. But it’s not like people are buying it as the only car for the family. This is a second, third car, that is, an addition to someone who has a regular car with an internal combustion engine and enough money to buy another car for a comfortable ride around the city and its surroundings,” Martinet responded to Autosalon’s explanation that. Spring is behind the price of more than half a million already quite expensive car. But as the vice president of the brand confirmed, it is not aimed at people who can afford only one car for 500 thousand crowns. Of course, they will choose an internal combustion engine, and there are many of them in the Dacia version.
The interview shows that Martinet is now very proud of the Dacia Jogger and hybrid car. “We can offer it at a price of 25,000 euros (613,000 CZK, editor’s note), which will again give us a significant price advantage over the competition. We expect that a quarter of customers will go for it, because it is an attractive offer in terms of price, utility and performance . Instead, we don’t plan to get into the plug-in hybrid yet, it’s an expensive technology that doesn’t make sense for us,” added Martinet.
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