10 copies not issued!

Range Rover continues its attack on the small series. The latest model to date: the SV Burford Edition, produced in just 10 copies with a unit value of over 210,000 euros.

The Range Rover SV Burford Edition is a series of 10 cars led to the eponymous city, and whose price should more than 210,000 euros. The town of Burford is nicknamed ‘the gateway to the Cotswolds’.
The town is full of Tudor and Georgian brick buildings and exudes an old-world atmosphere. It became the inspiration for the Range Rover SV Burford Edition, a series of only 10 models.
Based on the Range Rover SV P615 V8, it has the same equipment 4.4 liter V8 manufactured by BMW. The latter develops the power of 606 chapters and allows you to move from 0 to 100 km/h in 4.4 seconds. We reach a maximum speed of 162 km / h.
The special painting it is called Aether Grey. The interior is finished in two-tone Light Cloud and Cinder Grey, and color coordinating pillows.

Range Rover, the madness of limited edition high-end models

At the ceremony of handing over the car, Patrick Mc Gillycuddy, CEO of JLR (Jaguar-Land Rover)say : “We are very proud to bring this rare and sought-after edition to our most discerning British customers. The Burford Edition draws on the exclusivity and luxury of Range Rover and captures the nature of the Cotswolds. It is one of the most beautiful places in England and the heart of Range Rover.
JLR did not release a price, however Range Rover SV P615 V8 LWB already costs 210,000 euros,, Burford Version must cost less. In addition, Land Rover shows a special edition of Range Rover for Monterey Car Week : of Range Rover SV Carmel Edition.
17 copies only available and sold around 350,000 euros. It will be reserved for VIP guests of the Range Rover House, especially those who can spend that much.

A car with unique features and finesse

Land Rover wowed well-heeled guests at Range Rover House by unveiling a finished special edition. satin brassdecorated with 23-inch alloy wheels. A son two-tone interior it seduces with Liberty Blue front seats as opposed to Caraway rear seats.
The apartment is luxuriously furnished with a standard Signature Suite, glossy white ceramic controls. They come with satin white ceramic finishes, as well bonus pair of Titleist golf clubs set in trunk.
The Range Rover SV Carmel Edition, a limited series of 17 units, is is reserved for Range Rover House guests during Monterey Car Week. Land Rover has also committed to donating a portion of the proceeds from this special edition to the Monterey Bay National Marine Sanctuary, further strengthening its commitment to marine conservation.

The brand is moving into the exclusive luxury segment

We know that Jaguar is clearly struggling to reinvent itself as a “luxury” rather than a “premium” brand. However, it is also moving towards electric vehicles.
However, if Land Rover he knows the same process, he does it in a way more reasonable. The arrival of the new Range Rover gave Land Rover the opportunity to review in a big way it increases its price and expectations.
In fact, the starting price is now around 150,000 euros. In the list, before options, the Range Rover SV V8 LWB even exceeds 210,000 euros. So, Range Rover it goes straight in competition with the Bentley Bentayga in terms of price.

This up market reflects Land Rover’s desire to establish itself in the exclusive luxury segment. Therefore, the brand emphasizes its position in the market and takes on the challenge posed by other popular brands.

Range Rover, the madness of limited edition high-end models

A car with unique features and finesse

The brand is moving into the exclusive luxury segment

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