Subaru dealers fear a drop in service

General meeting of the year
Subaru dealers fear a drop in service

At the annual general meeting of Subaru’s dealer advisory board, the focus was mainly on the impact of the low volume of new cars and the prospects of the German market. Methods of finding a solution were discussed constructively with the importer.

Last Friday, members of Subaru’s dealer advisory board met for the annual general meeting in Cologne. Top topics on the agenda were brand development, German market prospects and a stuttering start for Solterra’s first BEV model.

According to the dealers’ advisory board, the low sales figures in recent years are also reflected in the decrease in the number of registered vehicles. This means that the capacity in the service business, which previously created a stable source of income for sales and 352 service locations in Germany, is decreasing. The number of vehicles that the Flensburg Motor Transport Authority (KBA) determines each year confirms this: Although around 122,200 Subaru vehicles were registered in Germany as of January 1, 2020, this number decreased to around 114,400 vehicles by January 1, 2024.