Volkswagen will be the main character of the fourth season of ‘LOL: Anyone who laughs is outon Amazon Prime Video. It will be part of a communication activity dedicated to the T-Family, the SUV range of the German brand, which is updated with the complete update of the T-Cross and the arrival of the new generation Tiguan.
Campaigns will appear on Amazon Video
‘LOL: Anyone who laughs is out’ is an Amazon Prime Video show, featuring ten laughter experts who challenge each other to stay focused for six hours straight while trying, at the same time, to make their opponents laugh. The final prize for the winner is 100,000 euroswhich will be given to a charity of his choice.
As part of the partnership between Amazon Ads and Volkswagen, the new campaign set for T-Cross and Tiguan will appear during the broadcast. The ad for the new T-Cross revolves around the claim “Good to live” and a little girl’s squealing enthusiasm for knocking, while the theme “For all life’s journeys” is the Tiguan’s theme.
Updated styles
New Volkswagen T-Cross (here is our test) offers an updated design, with new front and rear LED lights, as the quality in the passenger compartment has been increased, with high-quality materials and reduced hard plastic. In addition to the presence of a new generation for infotainment.
The third generation of Tiguanhowever, it sees a completely redesigned model, with innovations in design, an increase in technology and ADAS and the arrival of new hybrid hybrid engines that, as announced by the German brand, allow the car to travel up to 129 kilometers in 100. % electric mode .
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