A joint venture signed between EV Motors and Chery Automobiles

Spanish brand Ebro he is reborn thanks to a joint venture between EV Motors and Chery Automobilesan operation that will restore it to its function a historic factory in Barcelona.

Ebro will offer a new type of modern vehicles with low environmental impact.

A joint venture between Spanish automaker EV Motors and Chery Automobile will manage the historic production plant in Barcelona. where the Ebro company cars were produced, which would be revived as a new brand.

Founded in 1954, Ebro, specialized in the production of commercial, agricultural and off-road vehiclesit remained in business until 1987. Its lines are located in the historic Zona Franca factory in Barcelona, ​​​​​​​​​​​while the molding and casting departments are located in a second location in Montecada i Reixach.

In 2023, the Catalan government launched a program for the regeneration of the brandwhich involves the restoration of an abandoned Barcelona factory. The aim is to set up assembly lines for the production of new generation Ebro branded vehicles.

After many discussions and many site visits, EV Motors and the Catalan government chose Chery Automobile as a partner to implement this project due to the Chinese giant’s strong technological base and innovative R&D system. More than that, cooperation with Chery Automobile will have a positive impact on all levels of employment and the local economy.

Ebro aims to establish itself in the markets as a car brand specialized in the design, production and sale of cars with a low environmental impact. The house will participate the creation of clean energy models, a necessary element to accelerate the process towards sustainable mobility and a green economy.

With this operation, Chery Group, founded in 1997, and subsidiary Chery Automobile, confirms their international calling. In fact, Chery was one of the first Chinese groups to exceed one million vehicles sold, cementing itself for 21 consecutive years as the leader in the list of manufacturers that have sold the most vehicles in the world.

Now Chery is launching a new era of its expansion, which is taking place for the first time in many European markets and the establishment of a modern research and development center where it contributes to the creation of a new high-quality and satisfactory range. user experience.

Source: Omoda Italy