News: Maserati Quattroporte turns 60 years old

It is a celebration that remembers the milestones of the Modena brand, because the Quattroporte is one of the most striking examples of the brand with the trident. From stylistic developments to innovative and technical developments, the Quattroporte represents a journey into a unique part of the automotive world.

Like many iconic cars of the era, the Quattroporte has garnered much acclaim since its debut in the early 1960s, continuing to inspire successive generations. After more than half a century of history and more than 75,000 units manufactured, Maserati has created a car that can be unique while remaining consistent.

founders

The first generation Quattroporte was a pioneer for Maserati, created as a result of the innovation and courage of the Italian brand. The 8-cylinder engine was race-derived and matched the powerful yet elegant exterior and interior design. Over the years, the Quattroporte I positioned itself as a ‘limousine with a racing spirit’, and the original version reached a top speed of 230 km/h. It was a royal-looking car, which was often featured at gala or award ceremonies as a fancy transport for invited guests.

Quattroporte represents the passion and talent of everyone involved in different generations over the years. Frua laid the first lines, followed by other masters such as Bertone, Giugiaro, Gandini and Pininfarina, to the Maserati Centro Stile, home of the current generation Quattroporte. A family of technicians, mechanics, test drivers and designers brought cars from the drawing board to the road. The Quattroporte has long been a reflection of the Modena brand as well as of the professional lifestyle of many people.

It is awarded regularly

Although the second generation Quattroporte was a lesser-known effort, the Quattroporte III in the hands of De Tomaso marked a major success, followed by a new challenge that failed miserably in the late ’90s. Finally, models followed that made a strong break with the past, but remained true to its winning formula, such as the 2003 generation that won many awards later, after various new styles, technical innovations, changes in organizational structure and models Despite being produced, the Quattroporte maintains its approach to exclusivity.

Immortal

Davide Grasso, CEO of Maserati, stelt: “The Quattroporte is the history of Maserati. The car that tells our story and has represented us with respect in the world of sports sedans for more than half a century. Since 1963, the model has shown the transformation of the brand, opening up what was previously an unexplored area. A car that has been able to reinventing itself again and again, without losing its identity, responding to changes in society, technology and industry, and the trends chosen by our customers, from the world of entertainment to international establishments of Italian that Maserati has always wanted to export to the world with its creation Quattroporte our excellence, appreciated for its refinement, attention to detail, performance, quality and spaciousness. All this, together with its timeless style, has made the Quattroporte immortal.”