Is this Revuelto Ad Personam a missed opportunity?

Is this Revuelto Ad Personam a missed opportunity?


You have before your eyes a unique Lamborghini Revuelto in the world. In these fields, all vehicles exist, but this is more common as it has been reviewed by Ad Personam, the branding department.

Presented to celebrate the first “Lamborghini Arena” in history, a parade of 380 cars that took place on April 6 and 7 in Imola, this Revuelto does not take too many risks. Modifications are cosmetic only. So we get like a V12 of 6.5 l of 1015 hp, which allows 0 to 100 km / h in 2.5 s. That should be enough.

As for the advertising of this Ad Personam signed by Revuelto, it combines Grigio Hati chalk gray with Scandal Verde accents on the rocker panels, brake calipers and glass shells (as well as stitching on the upholstery). A little on the Brawn GP side, right? This Revuelto also receives a double black stripe on the front hood, an Italian flag on the right side of the movable rear wing, and the Imola route emblazoned on the Alcantara panel between the headliners.

Why not? But coming from Lamborghini, and starting with such an impressive design, we would have expected something moreā€¦ ambitious, or original. Fresco on bodywork? Chameleon color like on the latest BMW concept cars? Or even a nice retro homage, quite simply. Come on, just purple with a smiley face on the hat?

Well, later, a little bit sometimes doesn’t hurt. Even in Lambo.