New Skoda Superb (2024): can still seduce?

New Skoda Superb (2024): can still seduce?


Even if traditional sedans are no longer in fashion, Skoda continues the gesture by renewing its Superb towards the fourth generation. Can it still attract customers who no longer swear by SUVs?

Family sedans are no longer in the holy grail of the car market, to say the least.

The kind that no longer appeals

In a few years, many general examples have disappeared. Goodbye, Renault Talisman, Ford Mondeo, Citroën C5 and Opel Insignia, all of which have been gradually replaced by SUVs in their ranges…
And what about Toyota Avensis, Kia Stinger, Hyundai i40, Mazda 6? Even the Volkswagen Passat, a historical example for us, is only available as a station wagon.gradually pushed towards the exit by his sister ID.7.
Rare mainstream brands still offer them, except for some models like the Peugeot 508 and Toyota Camry, they do. was transformed into an SUV, very popular in the market. Citroën C5 X and C4
For those who still want to turn to this type of physical work, There is less left than the electric models (Hyundai IONIQ 6, Volkswagen ID.7, BYD Seal, Polestar 2) or those of top brands (BMW, Audi, Mercedes-Benz, Lexus, DS…).
If we look at the 100 best-selling models in France last year, the first traditional sedan (not electric, nor premium, nor “SUV”) was the Skoda Octavia, at 66 years old.e where 6,591 units have been sold. It is small, compared to recent decades…

Skoda Superb, l’outsider

Let’s talk about Skoda, precisely. Despite the low consumer interest in family sedans, The Czech manufacturer has updated its Superb to the new fourth generation.
“Honor” that even his cousin Passat did not have, as it only inherited the “Combi” station wagon version. Offered exclusively as a heat engine: 1.5L TDI diesel with 150 horse power, and 1.5 liter petrol with 150 horse power too, which has the specialty of being slightly mixed, a first on the Superb.
But then, why has Skoda chosen to maintain such a model in its range? To attract customers who are still looking for a comfortable, roomy and fuel-efficient modeland for whom a bigger, heavier and more ambitious SUV is not suitable.
Also and above all, to attract professionals and especially corporate ships, who traditionally like this type of model. And the prices start €44,380 at the end of the Electionand €53,230 in L&K trim, it’s slightly more expensive than its equivalent SUV, the Kodiaq, which starts at €43,970 in Choice trim.
I hope his prices will allow him compete with the Toyota Camrywhich only asks €43,450 despite its more impressive hybrid engine…

This new Superb will arrive in French dealerships in June, taxi and VTC drivers will appreciate…