Polestar 2 has no direct successor

Polestar 2, the electric sedan from the Chinese-Swedish performance brand of the same name, will not have a direct successor when its life cycle ends around 2027. Instead, the brand, which is part of the Geely Group, plans to launch relaunched under the name Polestar 7. Since its launch in 2020, Polestar 2 has found more than 150,000 buyers in 26 markets worldwide.

Thomas Ingenlath, CEO of Polestar, insists to Autocar that the brand will not simply replace the Polestar 2 with a model of the same name. This suggests a renaissance of one of the world’s best-selling electric cars in the last four years. “It will be a Polestar 7”said Ingenlath, confirming that the brand is continuing with its strategy of naming a set style. Ingenlath is still keeping a low profile on the looks or specific features of the Polestar 2 successor.

The intention to prevent generation after generation of the same vehicle reflects the desire not to limit innovation. By continuing to develop new models, Polestar wants to break away from this “concept box” occur because of storing the instance name.

The Polestar 7 is expected to be based on a new platform designed specifically for electric vehicles, from another brand within the Geely group. The Polestar 7’s technology is expected to be state-of-the-art when it launches, with improvements in range, charging speed and acceleration. Maybe even better than the last facelift.

Ingenlath also commented on Polestar’s medium-term business strategy after Volvo announced that it would reduce its stake in Polestar from 48.3 percent to 18 percent. where Polestar is also looking for funding from other sources. The reduction in Volvo’s stake came shortly before Polestar confirmed it had secured $950 million in new external financing on a three-year loan. Despite tough market conditions and a slight decline in EV demand, Polestar remains hopeful of reaching its break-even point by 2025. The company has revised its 2025 sales forecast slightly downward, but still considers its goals ambitious.

Ingenlath also spoke about the challenges Polestar faces, such as the rise of technology in Europe and tariffs on Chinese cars that make it difficult to build successful global companies. Still, he sees the development and continued differentiation of Polestar models from Volvo products as a clear way forward for the brand.

After the launch of the Polestar 3 in Chengdu, China, another production facility in the USA is scheduled to start operations in mid-2024. The Polestar 4, a more compact coupé SUV, was introduced in late 2023 and completes the range along with the Polestar 2 mid-size sedan. , which has been released since 2020. In the coming years, the portfolio will be expanded to include the sporty electric GT Polestar 5 and Polestar 6 roadster.

Quelle: Coach – Polestar 7 to take the 2nd place in the range of the next generation of the brand